The right notification to the right user at the right time.
THE RIGHT NOTIFICATION
You want to be sure your push notification improve engagement, before sending it to all your users.
THE RIGHT USER
You want to be sure your push notification reaches those users who will re-engage with your app.
THE RIGHT TIMING
You want to be sure your push notification reaches your users when it is most likely to influence them.
Our algorithm does this for you.
Engage users and increase growth!
Impact of different types of optimization on daily return rate (%) or user engagement:
* Basic: Messaging scheduled on specific day
** DataEagle: Having DataEagle magic applied to send messages to the right users at the right time!
In order to find the most effective timing for highest engagement a control group is created and compared against so typical user churn can be measured with/without notifications.
"... every percentage of retention rate translates to tens of thousands of dollars for us. In a few months, DataEagle managed to optimize our notifications and increase user engagement without requiring any engineering time..."
- A. Nadalizadeh, CEO - Turned On Digital
How we do this?
We perform our magic directly through your push notification provider.
There is no need to add a new library or deploy a new build of your app to improve the impact of your messages.
You provide the message content.
We automatically segment users and perform dozens of simultaneous A/B tests based on time of day and last app usage time.
APPLY THE RESULTS
Most of your users were not part of our A/B tests.
We apply the results to the rest of your users and message each individual at the optimal delay after their last interaction.
Check out how easy it is to integrate with OneSignal to optimize your existing push notifications:
Other integrations include Firebase, Urban Airship, Amazon SNS, Mixpanel.
As your push notifications are optimized, you'll increase user engagement and reduce churn.
*** A/B tests, are sometimes referred to as multivariate testing.